NEC BIRMINGHAM |  12-13 JUNE 2025

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Susie Samuel

Susie Samuel

CEO and Founder, Digital Practice
Susie, founder of Digital Practice, VetHelpDirect, and VetsDigital, spent over a decade as a practicing vet. Susie believes that easy access to the right vet means better welfare for animals. Today, over 900 clinics use Digital Practice, facilitating 160,000+ conversations and processing over £1.5 million in payments every month. VetHelpDirect.com reaches more than 7 million pet owners annually, partnering with over 1,600 clinics.
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