Mark Leddy is a highly accomplished senior leader with a proven track record in both B2B and B2C sectors, particularly within animal health and healthcare service operations. As a dedicated and influential leader, he is passionate about enhancing business performance through strategic development of people, customer engagement, and leveraging insights from various industries. Mark thrives in rapidly growing businesses and has demonstrated expertise across a broad range of disciplines including strategy (both national and international), change management, sales, marketing, business development, organisational behaviour, service operations management, and regulatory compliance. His academic credentials include an MBA with Distinction from Warwick Business School and a BVSc with Distinction as a Veterinary Surgeon. Mark is also an advocate for the smart application of digital technologies to streamline processes and improve business outcomes. He has spearheaded numerous projects aimed at aligning digital solutions with customer needs to drive significant enhancements in company performance.