An online veterinary community platform on a mission to accelerate cultural change and make the profession a better place to work has been launched by veterinarian Olly King.

Four years in the planning, The Meraki Initiative is a movement to promote positive cultures and inspire leadership in the profession, improving the wellbeing and sustainability of the workforce.

Meraki does this by providing an innovative marketing recruitment strategy for veterinary employers to put their teams and cultures at the heart of how they recruit and engage prospective employees.

 

Outdated recruitment

Traditional recruitment approaches make finding the right fit a lottery. The number of clone jobs boards and the shear volume of generic adverts make it hard to stand out. Job adverts also often undersell roles, failing to attract the ideal applicant who dismisses a position as a poor fit.

Image: The Meraki Initiative’s commissioned brand artwork – ‘A veterinary adventure’

 

Welcome to Meraki!

Meraki overcome these challenges using unique, searchable workplace profiles for employers to share a transparent, authentic insight into the people, ethos, and life at their workplace.

Visible employee experience insights enable employers to excite and build their reputation, making it easier for individuals to decide if a workplace offers a great people and culture fit. Students and professionals are now able to make more informed decisions where they work.

By empowering people to find a culture where they can bring their best self to work and fulfil their ambitions, Meraki makes it easy for the right people to end up in the right role – helping tackle the profession’s retention crisis.

But there’s more! Employer’s can not only integrate job vacancies into their profile, they can also promote their EMS placements, their VetGDP and nurse training practice status as well as their internship and residency training opportunities.

 

“56% of vets find jobs by personal recommendation and internet searches.”

 

This transforms workplace profiles into a ‘go to’ employer directory for not only job seekers to find their dream job but for students and professionals to find the best training opportunities and research their ideal workplace.

Talent engagement that’s ‘always on’

Researching workplaces, students and professionals are able to find, network and forge meaningful relationships with prospective employers who share their values. This increased transparency and constant visibility gives employers a competitive advantage to build a network of prospective recruits, even when they are not recruiting.

 

Who is Meraki for?

Meraki is open to everyone to search for workplaces and training opportunities. Jobs are accessed following a simple and quick registration process.

Fully GDPR compliant, vet and nurse students, veterinary care assistants, vet and nurse professionals and practice managers can all register.

Registered individuals can create a career profile to link to their employer’s workplace profile, connect with prospective employers, save their favourite workplaces and save job applications.

Creating a workplace profile is then made available to registered vets, nurses and practice managers.

 

Workplace profiles

Visually iconic, and both intuitive and simple to use. Employers can show, not tell, what makes their workplace great by uploading a video and photos to make a powerful first impression that counts.

 

Positive feedback

The Meraki Initiative has already received strong support:

"The Meraki Initiative allows us to give real insight into what it is like to work at Greenbay. I believe it will help connect people and practices in a really positive way, and ultimately improve retention within the profession." - Laura Mather, Owner Greenbay Vets, Torquay.

"The Meraki Initiative gives a good opportunity for wellbeing and the importance of a good workplace culture to be shared across the profession." - Nicola Warren-Smith, Head of Operations, Langford Vets, Bristol.

 

What’s the price?

Meraki is FREE for everyone to register and create a career profile.

Workplace profiles are a subscription service that includes unlimited job adverts. Annual subscriptions start at £360.

Founding workplace members enjoy an additional 50% off their first year’s subscription (terms and conditions apply).

Aligned with Meraki’s B Corporation ambitions and commitment to make a difference, Meraki pledges 2% of all revenue to charity and for every new UK workplace subscription, in 2022, will provide one student EMS grant.

 

 

Join Meraki today!

SIGN UP HERE

For more information on The Meraki Initiative please visit:

https://merakiinitiative.com/

To stay in touch – follow us on social media:

https://www.linkedin.com/company/merakiinitiative/

https://www.instagram.com/themeraki_initiative/